From Japan with Gratitude: Why One Family Bought 5 Pairs of Affordable Shoes from StridShoes

A Father’s Gift from Tokyo

When we received an order for five pairs of shoes from Japan, we were curious. Then came the message:

“These are for my family. You can’t find shoes like this for $9.90 in Japan. They’re light, comfortable, and well-made.”

In a country known for its high product standards and meticulous attention to quality, this meant a lot. Japanese consumers are known for their keen eye on craftsmanship, durability, and functionality. For a family to order five pairs at once—without ever trying them on—spoke volumes.

Why Affordable Shoes Matter (Even in Wealthy Countries)

At StridShoes, we often think about affordability in the context of underserved regions like Southeast Asia or Africa. But affordability is a global issue—even in high-income countries like Japan.

Our Japanese customer explained that his family needed comfortable, durable footwear for daily use, but didn’t want to spend $50–100 per pair. He found us while searching for cheap shoes online that didn’t compromise on quality. The result? A happy family, and feet that finally felt cared for.

95% of Our Japanese Customers Are Happy. Here’s Why.

Japan is one of our fastest-growing markets, now making up over 20% of our customer base. And we’re proud to say that 95% of our Japanese customers report high satisfaction with our shoes. The remaining 5%? Most simply ordered the wrong size—but even they noted the shoes felt great once fitted correctly.

“I use them for commuting, my wife uses hers for walking the dog, and my kids wear them to school. They’re really versatile.” – Customer from Osaka

The Best Budget Shoes, Built to Last

Our shoes aren’t just affordable—they’re built with purpose. Every pair is designed in collaboration with a factory that has 20+ years of experience crafting footwear that’s both stylish and long-lasting. Whether it’s the busy streets of Tokyo or a schoolyard in Manila, our goal remains the same: provide quality shoes at a price anyone can afford.

See our full collection of durable footwear →

Shoes with a Mission

For every pair we sell on StridShoes.com, a portion goes toward funding shoe donations in underserved areas. We’re currently active in Southeast Asia, parts of Africa, and Latin America. Because we believe everyone deserves dignity, starting with a good pair of shoes.